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Born from a middle class family, MC has been raised by a hardworking but somewhat free-spirited father, and by a caring but zealous mother. After their father’s mysterious disappearance, amongst an era of perilous rumors surrounding Al Kahana, the company he worked at, MC has devoted their life to financial security for them and their mother. Ironically enough, they winded up working in a similar position as their father, in the Al Kahana corporation, for the advertising department. Cutting and editing propaganda of a rose colored world, while planning to move on up.